MEDICAL ADVERTISING ON TELEVISION AND PRESS
DOI:
https://doi.org/10.17605/OSF.IO/BKX49Keywords:
medical advertising, television,, radio advertisingAbstract
This article provides information on the publication of medical advertising texts in the media. There is talk of similarities and differences between medical advertising on radio and television and medical advertising in the press. The ideas cited are explained in the example of medical advertising texts.
