PAREMIES AS COMMUNICATIVE-STRATEGIC TOOLS IN PRINTED MEDIA TEXT
DOI:
https://doi.org/10.17605/OSF.IO/DRHCXKeywords:
printed media text, paremia, proverb, sayings, phraseological unit, communicative, emotionality, expressionAbstract
It is known that when creating a media text, the implementation of a socio-strategic communicative act is determined as the first task. Of course, it is believed that the level of speech manipulation in the media discourse is related to the values of media representatives. In this article we will consider that proverbs, sayings, phraseological units, are analyzed as communicative strategic tools in the printed media text, and that proverbs, sayings, phraseological units play an important role in increasing emotionality and expression in the media text.