ECONOMIC FOUNDATIONS OF ENTREPRENEURIAL TRANSFORMATION IN THE CONTEXT OF UZBEKISTAN’S DIGITAL MARKET RELATIONS

Abstract

In the conditions when new methods and techniques for developing entrepreneurial activity are being developed, and digital technologies have become an integral part of human life, the implementation of profitable economic activity requires a creative economic approach. Technological progress requires new perspectives and ideas in economic knowledge, modern methods of work and knowledge, as well as adaptation to new procedures and systems and development on these foundations. Below, the information will be studied and analyzed in detail, including theoretical and practical aspects developed on the basis of the integration of the modern economy, digital technologies and entrepreneurship. The obtained data and results of the analysis are summarized and conclusions are made regarding the economic foundations for achieving sustainability and efficiency of business entities in the digital economy of Uzbekistan. Specific knowledge is organized in such a way as to explain the essence of economic knowledge that serves to support entrepreneurs.